Frequently Asked Questions

Does San Diego Markets operate all farmers’ markets in San Diego?

San Diego Markets currently oversees only the Wednesday & Saturday Little Italy Mercato farmers’ markets, and the Chula Vista Sunday farmers’ market. We provide consulting support to a few others. Other markets each have their own managers.

Can I bring my pet to the market?

CalCode guidelines prohibit pets at farmers’ markets. Please respect this and leave Fido at home. Of course, we never restrict legitimate service animals.

Can I use my credit or debit card at the market?

Nowadays, most farmers and vendors accept credit, debit and sometimes contactless cards. If using cash, please bring small bills so you can pay exact change if possible.

Can I use my EBT/SNAP benefits at the farmers’ markets?

Yes, both the Little Italy Mercato farmers’ market and the Chula Vista farmers’ market are proud to accept CalFresh/SNAP EBT payments for eligible items. Check-in at the Welcome Booth to swipe your card and ask about Market Match.

Is there parking at your farmers’ markets?

Our markets are operated in urban San Diego neighborhoods with metered and unmetered parking, and paid lots and garages available nearby. The Little Italy market is one block from the County Center/Little Italy trolley stop. There are MTS bus stops on Third Avenue less than a block from the downtown Chula Vista Market

It’s raining in my neighborhood - will the market be open?

San Diego Markets farmers’ markets operate rain or shine, just like grocery stores. You still have to eat! 

I am looking for a specific vendor but they are not listed on the “current vendors” page. Where can I find them?

We’re regularly adding new vendors. Feel free to ask one of our staff members at the Welcome Booth or email connect@sandiegomarkets.com with inquiries about specific farmers or vendors. 

How do I become a San Diego Markets’ farmers’ market vendor?

If you’re already operating at farmers’ markets, submit an online application here. If you’re just starting your market business we recommend registering for our online Vendor-101 class. 

I have a specific question about becoming a farmers’ market vendor. Who can I contact to help me with permits/packaging/marketing?

If you’re just getting started, we suggest registering for our online Vendor-101 class. If you have a specific question, email vendor@sandiegomarkets.com

I love the Little Italy and Chula Vista markets and would like to create a marketing partnership so my business can connect with the market shoppers and support the market! Who should I contact?

Great! Email connect@sandiegomarkets.com and tell us about your business. We’ll get right back to you.